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The Ruby Group
Training & Event Calendar

Be the Best You Can Be ...

Discover our sales and training development calendar, your gateway to professional growth. Access the schedule with our online search tool or grab a copy of our 2024 2nd Quarter Training Catalog. Explore a diverse range of sales courses and workshops designed for emerging or veteran sales professionals and sales leaders.

For more info: 330-929-9449 • therubygroup@sandler.com

March 2021

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Event Listings for March 2021


President's Club-The Barriers to Success
Add to Calendar 03/02/2021 8:00 am 03/02/2021 9:30 am President's Club-The Barriers to Success “Another interesting thing that highly successful people have learned how to do is take a look at the Success Barriers…Low Self-Esteem; “Mr. Nice Guy” Muddle; Not Knowing the Difference Between Needs and Wants; Unfinished Business, Excess Baggage; Being Realistic, Giving Up Dreams…What are the things that hold people back and what are they going to do about it?” — David Sandler. We are excited to share with you that in 2021, we will be making the content from the powerful No Guts, No Gain program available in President’s Club. This is the second installment in this 6-part series. It is essential to know not only how to build success, but what could potentially be a barrier to success as well. Join us for this workshop to see where you might be unintentionally standing in your own way of success. Fairlawn Training Center and Livestream mcaruso@sandler.com MM/DD/YYYY America/New_York

When:
March 2nd, 2021
8:00 am - 9:30 am EST

Where:
Fairlawn Training Center and Livestream


“Another interesting thing that highly successful people have learned how to do is take a look at the Success Barriers…Low Self-Esteem; “Mr. Nice Guy” Muddle; Not Knowing the Difference Between Needs and Wants; Unfinished Business, Excess Baggage; Being Realistic, Giving Up Dreams…What are the things that hold people back and what are they going to do about it?” — David Sandler. We are excited to share with you that in 2021, we will be making the content from the powerful No Guts, No Gain program available in President’s Club. This is the second installment in this 6-part series. It is essential to know not only how to build success, but what could potentially be a barrier to success as well. Join us for this workshop to see where you might be unintentionally standing in your own way of success.


Sales Mastery-Why Have a System
Add to Calendar 03/02/2021 10:00 am 03/02/2021 11:30 am Sales Mastery-Why Have a System The selling process can be a challenging undertaking, especially when one does not fully understand the nature of the relationship between buyers and sellers. In this session, we will define this relationship. The purpose is to give you the advantage by recognizing what you control and how to leverage such control. Fairlawn Training Center and Livestream mcaruso@sandler.com MM/DD/YYYY

When:
March 2nd, 2021
10:00 am - 11:30 am

Where:
Fairlawn Training Center and Livestream


The selling process can be a challenging undertaking, especially when one does not fully understand the nature of the relationship between buyers and sellers. In this session, we will define this relationship. The purpose is to give you the advantage by recognizing what you control and how to leverage such control.


President's Club-The Barriers to Success
Add to Calendar 03/02/2021 12:00 pm 03/02/2021 1:30 pm President's Club-The Barriers to Success “Another interesting thing that highly successful people have learned how to do is take a look at the Success Barriers…Low Self-Esteem; “Mr. Nice Guy” Muddle; Not Knowing the Difference Between Needs and Wants; Unfinished Business, Excess Baggage; Being Realistic, Giving Up Dreams…What are the things that hold people back and what are they going to do about it?” — David Sandler. We are excited to share with you that in 2021, we will be making the content from the powerful No Guts, No Gain program available in President’s Club. This is the second installment in this 6-part series. It is essential to know not only how to build success, but what could potentially be a barrier to success as well. Join us for this workshop to see where you might be unintentionally standing in your own way of success. Fairlawn Training Center and Livestream mcaruso@sandler.com MM/DD/YYYY America/New_York

When:
March 2nd, 2021
12:00 pm - 1:30 pm EST

Where:
Fairlawn Training Center and Livestream


“Another interesting thing that highly successful people have learned how to do is take a look at the Success Barriers…Low Self-Esteem; “Mr. Nice Guy” Muddle; Not Knowing the Difference Between Needs and Wants; Unfinished Business, Excess Baggage; Being Realistic, Giving Up Dreams…What are the things that hold people back and what are they going to do about it?” — David Sandler. We are excited to share with you that in 2021, we will be making the content from the powerful No Guts, No Gain program available in President’s Club. This is the second installment in this 6-part series. It is essential to know not only how to build success, but what could potentially be a barrier to success as well. Join us for this workshop to see where you might be unintentionally standing in your own way of success.


President's Club-The Goal of Prospecting
Add to Calendar 03/09/2021 8:00 am 03/09/2021 9:30 am President's Club-The Goal of Prospecting How do you typically define the goal of your prospecting? It’s tempting to jump straight to your desired outcome of prospecting, closing business. However, it is essential to remember that the goal of prospecting is ultimately to get appointments with the right people, at the right time, and for the right reasons. Don’t miss this session. Fairlawn Training Center and Livestream mcaruso@sandler.com MM/DD/YYYY America/New_York

When:
March 9th, 2021
8:00 am - 9:30 am EST

Where:
Fairlawn Training Center and Livestream


How do you typically define the goal of your prospecting? It’s tempting to jump straight to your desired outcome of prospecting, closing business. However, it is essential to remember that the goal of prospecting is ultimately to get appointments with the right people, at the right time, and for the right reasons. Don’t miss this session.


Sales Mastery-Bonding and Rapport
Add to Calendar 03/09/2021 10:00 am 03/09/2021 11:30 am Sales Mastery-Bonding and Rapport Join us as we explore how to connect meaningfully with your prospects, build rapport, avoid sending mixed messages, and ensure that you and your prospects are on the same page as you move through the development process. Fairlawn Training Center and Livestream mcaruso@sandler.com MM/DD/YYYY

When:
March 9th, 2021
10:00 am - 11:30 am

Where:
Fairlawn Training Center and Livestream


Join us as we explore how to connect meaningfully with your prospects, build rapport, avoid sending mixed messages, and ensure that you and your prospects are on the same page as you move through the development process.


President's Club-The Goal of Prospecting
Add to Calendar 03/09/2021 12:00 pm 03/09/2021 1:30 pm President's Club-The Goal of Prospecting How do you typically define the goal of your prospecting? It’s tempting to jump straight to your desired outcome of prospecting, closing business. However, it is essential to remember that the goal of prospecting is ultimately to get appointments with the right people, at the right time, and for the right reasons. Don’t miss this session. Fairlawn Training Center and Livestream mcaruso@sandler.com MM/DD/YYYY America/New_York

When:
March 9th, 2021
12:00 pm - 1:30 pm EST

Where:
Fairlawn Training Center and Livestream


How do you typically define the goal of your prospecting? It’s tempting to jump straight to your desired outcome of prospecting, closing business. However, it is essential to remember that the goal of prospecting is ultimately to get appointments with the right people, at the right time, and for the right reasons. Don’t miss this session.


Sandler Foundations Boot Camp – Day 1
Add to Calendar 03/10/2021 1:00 pm 03/10/2021 4:30 pm Sandler Foundations Boot Camp – Day 1 Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance. Fairlawn Training Center and Livestream 3480 West Market Street Suite 102 Akron, OH mcaruso@sandler.com MM/DD/YYYY America/New_York

When:
March 10th, 2021
1:00 pm - 4:30 pm EST

Where:
Fairlawn Training Center and Livestream
3480 West Market Street Suite 102 Akron, OH


Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance.


Sandler Foundations Boot Camp – Day 2
Add to Calendar 03/11/2021 1:00 pm 03/11/2021 4:30 pm Sandler Foundations Boot Camp – Day 2 Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance. Fairlawn Training Center and Livestream 3480 West Market Street Suite 102 Akron, OH mcaruso@sandler.com MM/DD/YYYY America/New_York

When:
March 11th, 2021
1:00 pm - 4:30 pm EST

Where:
Fairlawn Training Center and Livestream
3480 West Market Street Suite 102 Akron, OH


Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance.


President's Club-Dealing with Difficult People-Part 1
Add to Calendar 03/16/2021 8:00 am 03/16/2021 9:30 am President's Club-Dealing with Difficult People-Part 1 Dealing with difficult people and situations is an inevitable part of life. Join us for this workshop as we explore how to keep your own emotional composure so that you can handle the situation at your best. We will consider how listening skills, upfront contracts, and questioning strategies can be used to your advantage. We will look at the difference between collaborative and combative negotiations, how to set clear expectations throughout, and then lastly, create a follow-up step. Be sure to have a few scenarios already on hand so that you can start to practice and role-play the techniques that we're going to talk about. Fairlawn Training Center and Livestream mcaruso@sandler.com MM/DD/YYYY America/New_York

When:
March 16th, 2021
8:00 am - 9:30 am EST

Where:
Fairlawn Training Center and Livestream


Dealing with difficult people and situations is an inevitable part of life. Join us for this workshop as we explore how to keep your own emotional composure so that you can handle the situation at your best. We will consider how listening skills, upfront contracts, and questioning strategies can be used to your advantage. We will look at the difference between collaborative and combative negotiations, how to set clear expectations throughout, and then lastly, create a follow-up step. Be sure to have a few scenarios already on hand so that you can start to practice and role-play the techniques that we're going to talk about.


Sales Mastery-Up-Front Contracts
Add to Calendar 03/16/2021 10:00 am 03/16/2021 11:30 am Sales Mastery-Up-Front Contracts It’s difficult to achieve a win/win outcome unless all parties agree to the outcome they seek. That’s why up-front contracts are a strategic element of the Sandler selling system. In this lesson, we will take a closer look at the purpose and benefits of developing strong up-front contracts at various stages of the selling process. Fairlawn Training Center and Livestream mcaruso@sandler.com MM/DD/YYYY

When:
March 16th, 2021
10:00 am - 11:30 am

Where:
Fairlawn Training Center and Livestream


It’s difficult to achieve a win/win outcome unless all parties agree to the outcome they seek. That’s why up-front contracts are a strategic element of the Sandler selling system. In this lesson, we will take a closer look at the purpose and benefits of developing strong up-front contracts at various stages of the selling process.


President's Club-Dealing with Difficult People-Part 1
Add to Calendar 03/16/2021 12:00 pm 03/16/2021 1:30 pm President's Club-Dealing with Difficult People-Part 1 Dealing with difficult people and situations is an inevitable part of life. Join us for this workshop as we explore how to keep your own emotional composure so that you can handle the situation at your best. We will consider how listening skills, upfront contracts, and questioning strategies can be used to your advantage. We will look at the difference between collaborative and combative negotiations, how to set clear expectations throughout, and then lastly, create a follow-up step. Be sure to have a few scenarios already on hand so that you can start to practice and role-play the techniques that we're going to talk about. Fairlawn Training Center and Livestream mcaruso@sandler.com MM/DD/YYYY America/New_York

When:
March 16th, 2021
12:00 pm - 1:30 pm EST

Where:
Fairlawn Training Center and Livestream


Dealing with difficult people and situations is an inevitable part of life. Join us for this workshop as we explore how to keep your own emotional composure so that you can handle the situation at your best. We will consider how listening skills, upfront contracts, and questioning strategies can be used to your advantage. We will look at the difference between collaborative and combative negotiations, how to set clear expectations throughout, and then lastly, create a follow-up step. Be sure to have a few scenarios already on hand so that you can start to practice and role-play the techniques that we're going to talk about.


Management and Leadership Development Program-Moving Forward
Add to Calendar 03/16/2021 3:00 pm 03/16/2021 5:00 pm Management and Leadership Development Program-Moving Forward Successful coaching is based on a practical methodology and techniques consistently modeled by the coach in order to achieve the desired goal. Effective coaching correlates directly to high performance. This workshop will dive into ten best practices to incorporate in the coaching process that will help all managers raise their coaching performance. Sandler Training by The Ruby Group 3480 West Market Street, Suite 102 Akron, OH mcaruso@sandler.com MM/DD/YYYY

When:
March 16th, 2021
3:00 pm - 5:00 pm

Where:
Sandler Training by The Ruby Group
3480 West Market Street, Suite 102
Akron, OH


Successful coaching is based on a practical methodology and techniques consistently modeled by the coach in order to achieve the desired goal. Effective coaching correlates directly to high performance. This workshop will dive into ten best practices to incorporate in the coaching process that will help all managers raise their coaching performance.


Sandler Foundations Boot Camp – Day 3
Add to Calendar 03/17/2021 1:00 pm 03/17/2021 4:30 pm Sandler Foundations Boot Camp – Day 3 Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance. Fairlawn Training Center and Livestream 3480 West Market Street Suite 102 Akron, OH mcaruso@sandler.com MM/DD/YYYY America/New_York

When:
March 17th, 2021
1:00 pm - 4:30 pm EST

Where:
Fairlawn Training Center and Livestream
3480 West Market Street Suite 102 Akron, OH


Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance.


Sandler Foundations Boot Camp – Day 4
Add to Calendar 03/18/2021 1:00 pm 03/18/2021 4:30 pm Sandler Foundations Boot Camp – Day 4 Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance. Fairlawn Training Center and Livestream 3480 West Market Street Suite 102 Akron, OH mcaruso@sandler.com MM/DD/YYYY America/New_York

When:
March 18th, 2021
1:00 pm - 4:30 pm EST

Where:
Fairlawn Training Center and Livestream
3480 West Market Street Suite 102 Akron, OH


Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance.


President's Club-Dealing with Difficult People-Part 2
Add to Calendar 03/23/2021 8:00 am 03/23/2021 9:30 am President's Club-Dealing with Difficult People-Part 2 This week’s workshop will build on the skills and mindsets from part 1. You won’t want to miss this chance to equip yourself with the tools you need to effectively deal with difficult people. Fairlawn Training Center and Livestream mcaruso@sandler.com MM/DD/YYYY America/New_York

When:
March 23rd, 2021
8:00 am - 9:30 am EST

Where:
Fairlawn Training Center and Livestream


This week’s workshop will build on the skills and mindsets from part 1. You won’t want to miss this chance to equip yourself with the tools you need to effectively deal with difficult people.


Sales Mastery-Questioning Strategies
Add to Calendar 03/23/2021 10:00 am 03/23/2021 11:30 am Sales Mastery-Questioning Strategies In this session, you will learn specific questioning strategies to decode prospects’ explanations, statements, and wishy-washy responses. You will learn how to clarify the prospect’s intentions and how to figure out if the prospect is objecting or just reporting. Additionally, we will discuss how to control the direction of the conversation and keep conversations focused and on topic. Fairlawn Training Center and Livestream mcaruso@sandler.com MM/DD/YYYY

When:
March 23rd, 2021
10:00 am - 11:30 am

Where:
Fairlawn Training Center and Livestream


In this session, you will learn specific questioning strategies to decode prospects’ explanations, statements, and wishy-washy responses. You will learn how to clarify the prospect’s intentions and how to figure out if the prospect is objecting or just reporting. Additionally, we will discuss how to control the direction of the conversation and keep conversations focused and on topic.


President's Club-Dealing with Difficult People-Part 2
Add to Calendar 03/23/2021 12:00 pm 03/23/2021 1:30 pm President's Club-Dealing with Difficult People-Part 2 This week’s workshop will build on the skills and mindsets from part 1. You won’t want to miss this chance to equip yourself with the tools you need to effectively deal with difficult people. Fairlawn Training Center and Livestream mcaruso@sandler.com MM/DD/YYYY

When:
March 23rd, 2021
12:00 pm - 1:30 pm

Where:
Fairlawn Training Center and Livestream


This week’s workshop will build on the skills and mindsets from part 1. You won’t want to miss this chance to equip yourself with the tools you need to effectively deal with difficult people.


President's Club-Overcoming Obstacles to Making Up-Front contracts
Add to Calendar 03/30/2021 8:00 am 03/30/2021 9:30 am President's Club-Overcoming Obstacles to Making Up-Front contracts Up-front contracts are arguably the most important element of the Sandler Sales system. Unfortunately, they are also met with obstacles and deviations. Join us for this workshop to discuss specific strategies that will help you avoid the most common pitfalls faced in making up-front contracts. Fairlawn Training Center and Livestream mcaruso@sandler.com MM/DD/YYYY America/New_York

When:
March 30th, 2021
8:00 am - 9:30 am EST

Where:
Fairlawn Training Center and Livestream


Up-front contracts are arguably the most important element of the Sandler Sales system. Unfortunately, they are also met with obstacles and deviations. Join us for this workshop to discuss specific strategies that will help you avoid the most common pitfalls faced in making up-front contracts.


Sales Mastery-Pain
Add to Calendar 03/30/2021 10:00 am 03/30/2021 11:30 am Sales Mastery-Pain In this session, you will learn how to measure the quality of an opportunity (and ultimately decide whether or not to pursue it) based on the prospect’s need for your product or service. We call that need their “pain.” Fairlawn Training Center and Livestream mcaruso@sandler.com MM/DD/YYYY

When:
March 30th, 2021
10:00 am - 11:30 am

Where:
Fairlawn Training Center and Livestream


In this session, you will learn how to measure the quality of an opportunity (and ultimately decide whether or not to pursue it) based on the prospect’s need for your product or service. We call that need their “pain.”


President's Club-Overcoming Obstacles to Making Up-Front contracts
Add to Calendar 03/30/2021 12:00 pm 03/30/2021 1:30 pm President's Club-Overcoming Obstacles to Making Up-Front contracts Up-front contracts are arguably the most important element of the Sandler Sales system. Unfortunately, they are also met with obstacles and deviations. Join us for this workshop to discuss specific strategies that will help you avoid the most common pitfalls faced in making up-front contracts. Fairlawn Training Center and Livestream mcaruso@sandler.com MM/DD/YYYY America/New_York

When:
March 30th, 2021
12:00 pm - 1:30 pm EST

Where:
Fairlawn Training Center and Livestream


Up-front contracts are arguably the most important element of the Sandler Sales system. Unfortunately, they are also met with obstacles and deviations. Join us for this workshop to discuss specific strategies that will help you avoid the most common pitfalls faced in making up-front contracts.


Management and Leadership Development Program-Territory Management
Add to Calendar 03/30/2021 3:00 pm 03/30/2021 5:00 pm Management and Leadership Development Program-Territory Management The term “territory management” is somewhat of a misnomer. You cannot “manage” the territory. You can, however, manage your salespeople’s activities within the territory. In that regard, territory management is the process of examining the makeup of and influences on the market in which you sell, the nature of the customers to whom you sell, and the marketplace acceptance of the products/services you sell. Join us for this workshop as we walk you through how to develop key strategies in your territory management plan. Sandler Training by The Ruby Group 3480 West Market Street, Suite 102 Akron, OH mcaruso@sandler.com MM/DD/YYYY

When:
March 30th, 2021
3:00 pm - 5:00 pm

Where:
Sandler Training by The Ruby Group
3480 West Market Street, Suite 102
Akron, OH


The term “territory management” is somewhat of a misnomer. You cannot “manage” the territory. You can, however, manage your salespeople’s activities within the territory. In that regard, territory management is the process of examining the makeup of and influences on the market in which you sell, the nature of the customers to whom you sell, and the marketplace acceptance of the products/services you sell. Join us for this workshop as we walk you through how to develop key strategies in your territory management plan.


Business Leader's Workshop Webinar
Add to Calendar 03/31/2021 1:00 pm 03/31/2021 2:30 pm Business Leader's Workshop Webinar Attend this webinar and learn how to... Use a selling system to quickly qualify/disqualify prospects. Effectively build trust and mutually beneficial business relationships. Take the pressure out of sales and have fun in your career. Online via live webcast on Zoom.us (register for login details) hayley.lappin@sandler.com MM/DD/YYYY America/New_York

When:
March 31st, 2021
1:00 pm - 2:30 pm EST

Where:
Online via live webcast on Zoom.us (register for login details)


Attend this webinar and learn how to...
Use a selling system to quickly qualify/disqualify prospects. Effectively build trust and mutually beneficial business relationships. Take the pressure out of sales and have fun in your career.