The Ruby Group
Training & Event Calendar
Be the Best You Can Be ...
Discover our sales and training development calendar, your gateway to professional growth. Access the schedule with our online search tool or grab a copy of our 2024 2nd Quarter Training Catalog. Explore a diverse range of sales courses and workshops designed for emerging or veteran sales professionals and sales leaders.
For more info: 330-929-9449 • therubygroup@sandler.com
Event Listings for July 2021
Sandler Foundations Boot Camp – Day 4
Add to Calendar
07/01/2021 1:00 pm
07/01/2021 4:30 pm
Sandler Foundations Boot Camp – Day 4
Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance.
Fairlawn Training Center and Livestream
3480 West Market Street Suite 102 Akron, OH
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
1:00 pm - 4:30 pm EST
3480 West Market Street Suite 102 Akron, OH
Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance.
President's Club - Power Plays and Games
Add to Calendar
07/06/2021 8:00 am
07/06/2021 9:30 am
President's Club - Power Plays and Games
A good sales relationship is based on the assumption that both the seller and the prospect have an interest in doing things for each other. Part of gutsy selling is to understand that the salesperson has rights. And if he has a product or service that is beneficial to the prospect, he must face the individual on an adult-to-adult basis. To do this, it is critical to establish an up-front contract on the first call that sets the ground rules. Join us for this workshop in our No Guts, No Gain series where we'll discuss the principles in play with an adult-to-adult relationship.
Trainor Ken Guest
Fairlawn Training Center and Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
8:00 am - 9:30 am EST
A good sales relationship is based on the assumption that both the seller and the prospect have an interest in doing things for each other. Part of gutsy selling is to understand that the salesperson has rights. And if he has a product or service that is beneficial to the prospect, he must face the individual on an adult-to-adult basis. To do this, it is critical to establish an up-front contract on the first call that sets the ground rules. Join us for this workshop in our No Guts, No Gain series where we'll discuss the principles in play with an adult-to-adult relationship.
Trainor Ken Guest
Sales Mastery-Up-Front Contracts
Add to Calendar
07/06/2021 10:00 am
07/06/2021 11:30 am
Sales Mastery-Up-Front Contracts
It’s difficult to achieve a win/win outcome unless all parties agree to the outcome they seek. That’s why up-front contracts are a strategic element of the Sandler selling system. In this lesson, we will take a closer look at the purpose and benefits of developing strong up-front contracts at various stages of the selling process.
Trainor - Robert
Fairlawn Training Center and Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
10:00 am - 11:30 am EST
It’s difficult to achieve a win/win outcome unless all parties agree to the outcome they seek. That’s why up-front contracts are a strategic element of the Sandler selling system. In this lesson, we will take a closer look at the purpose and benefits of developing strong up-front contracts at various stages of the selling process.
Trainor - Robert
President's Club - Power Plays and Games
Add to Calendar
07/06/2021 12:00 pm
07/06/2021 1:30 pm
President's Club - Power Plays and Games
A good sales relationship is based on the assumption that both the seller and the prospect have an interest in doing things for each other. Part of gutsy selling is to understand that the salesperson has rights. And if he has a product or service that is beneficial to the prospect, he must face the individual on an adult-to-adult basis. To do this, it is critical to establish an up-front contract on the first call that sets the ground rules. Join us for this workshop in our No Guts, No Gain series where we'll discuss the principles in play with an adult-to-adult relationship.
Trainor- Ken Guest
Fairlawn Training Center and Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
12:00 pm - 1:30 pm EST
A good sales relationship is based on the assumption that both the seller and the prospect have an interest in doing things for each other. Part of gutsy selling is to understand that the salesperson has rights. And if he has a product or service that is beneficial to the prospect, he must face the individual on an adult-to-adult basis. To do this, it is critical to establish an up-front contract on the first call that sets the ground rules. Join us for this workshop in our No Guts, No Gain series where we'll discuss the principles in play with an adult-to-adult relationship.
Trainor- Ken Guest
Sandler Foundations Boot Camp – Day 5
Add to Calendar
07/07/2021 1:00 pm
07/07/2021 4:30 pm
Sandler Foundations Boot Camp – Day 5
Join The Ruby Group for a boot camp bonus designed to formulate successful prospecting strategies that will fill your pipeline, leverage technology, and set better sales appointments.
Fairlawn Training Center and Livestream
3480 West Market Street Suite 102 Akron, OH
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
1:00 pm - 4:30 pm EST
3480 West Market Street Suite 102 Akron, OH
Join The Ruby Group for a boot camp bonus designed to formulate successful prospecting strategies that will fill your pipeline, leverage technology, and set better sales appointments.
President's Club - Power Plays and Games
Add to Calendar
07/09/2021 8:00 am
07/09/2021 9:30 am
President's Club - Power Plays and Games
A good sales relationship is based on the assumption that both the seller and the prospect have an interest in doing things for each other. Part of gutsy selling is to understand that the salesperson has rights. And if he has a product or service that is beneficial to the prospect, he must face the individual on an adult-to-adult basis. It is critical to establish an up-front contract on the first call that sets the ground rules. Join us for this workshop in our No Guts, No Gain series where we'll discuss the principles in play with an adult-to-adult relationship.
Trainer - Steve
Columbus Training Center and Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
8:00 am - 9:30 am EST
A good sales relationship is based on the assumption that both the seller and the prospect have an interest in doing things for each other. Part of gutsy selling is to understand that the salesperson has rights. And if he has a product or service that is beneficial to the prospect, he must face the individual on an adult-to-adult basis. It is critical to establish an up-front contract on the first call that sets the ground rules. Join us for this workshop in our No Guts, No Gain series where we'll discuss the principles in play with an adult-to-adult relationship.
Trainer - Steve
Sales Mastery - Up Front Contracts
Add to Calendar
07/09/2021 10:00 am
07/09/2021 11:30 am
Sales Mastery - Up Front Contracts
It’s difficult to achieve a win/win outcome unless all parties agree to the outcome they seek. That’s why up-front contracts are a strategic element of the Sandler selling system. In this lesson, we will take a closer look at the purpose and benefits of developing strong up-front contracts at various stages of the selling process.
Trainor - Steve
Columbus Training Center - Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
10:00 am - 11:30 am EST
It’s difficult to achieve a win/win outcome unless all parties agree to the outcome they seek. That’s why up-front contracts are a strategic element of the Sandler selling system. In this lesson, we will take a closer look at the purpose and benefits of developing strong up-front contracts at various stages of the selling process.
Trainor - Steve
President's Club- Sales Accountability
Add to Calendar
07/13/2021 8:00 am
07/13/2021 9:30 am
President's Club- Sales Accountability
During this workshop, you will find resources to help you build an accountability system in your sales career. You will learn how to avoid common mistakes and misconceptions, build positive and negative consequences, set expectations, and launch a successful accountability system! This workshop is designed for you and can implement the tactics and strategies immediately, but it is your responsibility to take action and apply this information.
Trainor - Robert
Fairlawn Training Center and Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
8:00 am - 9:30 am EST
During this workshop, you will find resources to help you build an accountability system in your sales career. You will learn how to avoid common mistakes and misconceptions, build positive and negative consequences, set expectations, and launch a successful accountability system! This workshop is designed for you and can implement the tactics and strategies immediately, but it is your responsibility to take action and apply this information.
Trainor - Robert
Sales Mastery-Questioning Strategies
Add to Calendar
07/13/2021 10:00 am
07/13/2021 11:30 am
Sales Mastery-Questioning Strategies
In this session, you will learn specific questioning strategies to decode prospects’ explanations, statements, and wishy-washy responses. You will learn how to clarify the prospect’s intentions and how to figure out if the prospect is objecting or just reporting. Additionally, we will discuss how to control the direction of the conversation and keep conversations focused and on topic.
Trainor - Matt
Fairlawn Training Center and Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
10:00 am - 11:30 am EST
In this session, you will learn specific questioning strategies to decode prospects’ explanations, statements, and wishy-washy responses. You will learn how to clarify the prospect’s intentions and how to figure out if the prospect is objecting or just reporting. Additionally, we will discuss how to control the direction of the conversation and keep conversations focused and on topic.
Trainor - Matt
President's Club- Sales Accountability
Add to Calendar
07/13/2021 12:00 pm
07/13/2021 1:30 pm
President's Club- Sales Accountability
During this workshop, you will find resources to help you build an accountability system in your sales career. You will learn how to avoid common mistakes and misconceptions, build positive and negative consequences, set expectations, and launch a successful accountability system! This workshop is designed for you and can implement the tactics and strategies immediately, but it is your responsibility to take action and apply this information.
Trainor - Robert
Fairlawn Training Center and Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
12:00 pm - 1:30 pm EST
During this workshop, you will find resources to help you build an accountability system in your sales career. You will learn how to avoid common mistakes and misconceptions, build positive and negative consequences, set expectations, and launch a successful accountability system! This workshop is designed for you and can implement the tactics and strategies immediately, but it is your responsibility to take action and apply this information.
Trainor - Robert
New Client Orientation
Add to Calendar
07/14/2021 12:30 pm
07/14/2021 1:00 pm
New Client Orientation
We recognize that starting a new training program can feel overwhelming at first, and there is a slew of information heading your way. Join us for this brief orientation to learn more about the Sandler process and get a better understanding of what your Sandler journey will look like.
Livestream
justine.liddle@sandler.com
MM/DD/YYYY
America/New_York
12:30 pm - 1:00 pm EST
We recognize that starting a new training program can feel overwhelming at first, and there is a slew of information heading your way. Join us for this brief orientation to learn more about the Sandler process and get a better understanding of what your Sandler journey will look like.
Public Assessment Debrief
Add to Calendar
07/14/2021 1:30 pm
07/14/2021 2:30 pm
Public Assessment Debrief
If you would like to learn more about what your assessment results mean, join us for this public assessment debrief! We will be taking a broad look at the assessments and answering any questions you have.
Livestream
justine.liddle@sandler.com
MM/DD/YYYY
America/New_York
1:30 pm - 2:30 pm EST
If you would like to learn more about what your assessment results mean, join us for this public assessment debrief! We will be taking a broad look at the assessments and answering any questions you have.
President's Club- Sales Accountability
Add to Calendar
07/16/2021 8:00 am
07/16/2021 9:30 am
President's Club- Sales Accountability
During this workshop, you will find resources to help you build an accountability system in your sales career. You will learn how to avoid common mistakes and misconceptions, build positive and negative consequences, set expectations, and launch a successful accountability system! This workshop is designed for you and can implement the tactics and strategies immediately, but it is your responsibility to take action and apply this information.
Trainer - Jason
Columbus Training Center and Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
8:00 am - 9:30 am EST
During this workshop, you will find resources to help you build an accountability system in your sales career. You will learn how to avoid common mistakes and misconceptions, build positive and negative consequences, set expectations, and launch a successful accountability system! This workshop is designed for you and can implement the tactics and strategies immediately, but it is your responsibility to take action and apply this information.
Trainer - Jason
Sales Mastery - Questioning and Strategies
Add to Calendar
07/16/2021 10:00 am
07/16/2021 11:30 am
Sales Mastery - Questioning and Strategies
In this session, you will learn specific questioning strategies to decode prospects’ explanations, statements, and wishy-washy responses. You will learn how to clarify the prospect’s intentions and how to figure out if the prospect is objecting or just reporting. Additionally, we will discuss how to control the direction of the conversation and keep conversations focused and on topic.
Trainor - Jason
Columbus Training Center - Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
10:00 am - 11:30 am EST
In this session, you will learn specific questioning strategies to decode prospects’ explanations, statements, and wishy-washy responses. You will learn how to clarify the prospect’s intentions and how to figure out if the prospect is objecting or just reporting. Additionally, we will discuss how to control the direction of the conversation and keep conversations focused and on topic.
Trainor - Jason
President's Club - Breaking Through Apparent Impasses
Add to Calendar
07/20/2021 8:00 am
07/20/2021 9:30 am
President's Club - Breaking Through Apparent Impasses
During any negotiation, it is not uncommon for an impasse to occur. The goal of a professional negotiator is to have a process to follow when there is a roadblock. Join us for this final workshop in our negotiating series where we will learn how to identify the possible roadblocks to a sale and how to respond.
Trainer- Ken
Fairlawn Training Center and Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
8:00 am - 9:30 am EST
During any negotiation, it is not uncommon for an impasse to occur. The goal of a professional negotiator is to have a process to follow when there is a roadblock. Join us for this final workshop in our negotiating series where we will learn how to identify the possible roadblocks to a sale and how to respond.
Trainer- Ken
Sales Mastery-PAIN
Add to Calendar
07/20/2021 10:00 am
07/20/2021 11:30 am
Sales Mastery-PAIN
In this session, you will learn how to measure the quality of an opportunity (and ultimately decide whether or not to pursue it) based on the prospect’s need for your product or service. We call that need their “pain.”
Trainer- Robert
Fairlawn Training Center and Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
10:00 am - 11:30 am EST
In this session, you will learn how to measure the quality of an opportunity (and ultimately decide whether or not to pursue it) based on the prospect’s need for your product or service. We call that need their “pain.”
Trainer- Robert
President's Club- Breaking Through Apparent Impasses
Add to Calendar
07/20/2021 12:00 pm
07/20/2021 1:30 pm
President's Club- Breaking Through Apparent Impasses
During any negotiation, it is not uncommon for an impasse to occur. The goal of a professional negotiator is to have a process to follow when there is a roadblock. Join us for this final workshop in our negotiating series where we will learn how to identify the possible roadblocks to a sale and how to respond.
Trainer - Ken
Fairlawn Training Center and Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
12:00 pm - 1:30 pm EST
During any negotiation, it is not uncommon for an impasse to occur. The goal of a professional negotiator is to have a process to follow when there is a roadblock. Join us for this final workshop in our negotiating series where we will learn how to identify the possible roadblocks to a sale and how to respond.
Trainer - Ken
Management and Leadership Development Program-Hiring
Add to Calendar
07/20/2021 3:00 pm
07/20/2021 5:00 pm
Management and Leadership Development Program-Hiring
Hiring represents a tremendous investment of company resources in one individual over a long period of time. Not only is the hiring process itself an expense, so is training, supervising, mentoring and the costs associated with the person’s performance. It is rare that managers are in a position to have a greater opportunity to maximize company resources than during the hiring process. Join us for this workshop to make sure you are using a system that will position you for success in hiring.
Trainer - Ken Guest
Sandler Training by The Ruby Group
3480 West Market Street, Suite 102
Akron, OH
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
3:00 pm - 5:00 pm EST
3480 West Market Street, Suite 102
Akron, OH
Hiring represents a tremendous investment of company resources in one individual over a long period of time. Not only is the hiring process itself an expense, so is training, supervising, mentoring and the costs associated with the person’s performance. It is rare that managers are in a position to have a greater opportunity to maximize company resources than during the hiring process. Join us for this workshop to make sure you are using a system that will position you for success in hiring.
Trainer - Ken Guest
Sandler Foundations Boot Camp – Day 1
Add to Calendar
07/21/2021 1:00 pm
07/21/2021 4:30 pm
Sandler Foundations Boot Camp – Day 1
Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance.
Fairlawn Training Center and Livestream
3480 West Market Street Suite 102 Akron, OH
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
1:00 pm - 4:30 pm EST
3480 West Market Street Suite 102 Akron, OH
Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance.
President's Club - Breaking Through Apparent Impasses
Add to Calendar
07/23/2021 8:00 am
07/23/2021 9:30 am
President's Club - Breaking Through Apparent Impasses
During any negotiation, it is not uncommon for an impasse to occur. The goal of a professional negotiator is to have a process to follow when there is a roadblock. Join us for this final workshop in our negotiating series where we will learn how to identify the possible roadblocks to a sale and how to respond.
Trainer - Tom
Columbus Training Center and on Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
8:00 am - 9:30 am EST
During any negotiation, it is not uncommon for an impasse to occur. The goal of a professional negotiator is to have a process to follow when there is a roadblock. Join us for this final workshop in our negotiating series where we will learn how to identify the possible roadblocks to a sale and how to respond.
Trainer - Tom
Sales Mastery - Pain
Add to Calendar
07/23/2021 10:00 am
07/23/2021 11:30 am
Sales Mastery - Pain
In this session, you will learn how to measure the quality of an opportunity (and ultimately decide whether or not to pursue it) based on the prospect’s need for your product or service. We call that need their “pain.”
Trainer - Tom
Columbus Training Center - Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
10:00 am - 11:30 am EST
In this session, you will learn how to measure the quality of an opportunity (and ultimately decide whether or not to pursue it) based on the prospect’s need for your product or service. We call that need their “pain.”
Trainer - Tom
President's Club- The Most Common Negotiating Mistakes
Add to Calendar
07/27/2021 8:00 am
07/27/2021 9:30 am
President's Club- The Most Common Negotiating Mistakes
Buyers will always try to get as much as they can for their dollar—but you cannot deliver quality products and services if you give up too many yards in the negotiating game. It is in both your best interest and your customer’s that you MASTER the art of negotiating. Everything you want is owned or controlled by someone else. You are negotiating all the time. Join us for this workshop where we will learn how to identify and avoid the seven most common negotiating mistakes.
Trainer - Jordan
Fairlawn Training Center and Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
8:00 am - 9:30 am EST
Buyers will always try to get as much as they can for their dollar—but you cannot deliver quality products and services if you give up too many yards in the negotiating game. It is in both your best interest and your customer’s that you MASTER the art of negotiating. Everything you want is owned or controlled by someone else. You are negotiating all the time. Join us for this workshop where we will learn how to identify and avoid the seven most common negotiating mistakes.
Trainer - Jordan
Sales Mastery - Budget
Add to Calendar
07/27/2021 10:00 am
07/27/2021 11:30 am
Sales Mastery - Budget
Top sales performers never show up to “wing it.” The most successful salespeople plan ahead and rehearse their sales call process. The best available data shows that the top 10% of performers are significantly more organized than their peers... and that their calls follow a natural progression, not a leap. Join us for this workshop where we will discuss two of Sandler's top tools, the Pre-Call Planner and the Call Debrief.
Trainer - Matt
Fairlawn Training Center - Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
10:00 am - 11:30 am EST
Top sales performers never show up to “wing it.” The most successful salespeople plan ahead and rehearse their sales call process. The best available data shows that the top 10% of performers are significantly more organized than their peers... and that their calls follow a natural progression, not a leap. Join us for this workshop where we will discuss two of Sandler's top tools, the Pre-Call Planner and the Call Debrief.
Trainer - Matt
President's Club- The Most Common Negotiating Mistakes
Add to Calendar
07/27/2021 12:00 pm
07/27/2021 1:30 pm
President's Club- The Most Common Negotiating Mistakes
Buyers will always try to get as much as they can for their dollar—but you cannot deliver quality products and services if you give up too many yards in the negotiating game. It is in both your best interest and your customer’s that you MASTER the art of negotiating. Everything you want is owned or controlled by someone else. You are negotiating all the time. Join us for this workshop where we will learn how to identify and avoid the seven most common negotiating mistakes.
Tranier - Jordan
Fairlawn Training Center and Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
12:00 pm - 1:30 pm EST
Buyers will always try to get as much as they can for their dollar—but you cannot deliver quality products and services if you give up too many yards in the negotiating game. It is in both your best interest and your customer’s that you MASTER the art of negotiating. Everything you want is owned or controlled by someone else. You are negotiating all the time. Join us for this workshop where we will learn how to identify and avoid the seven most common negotiating mistakes.
Tranier - Jordan
Sandler Foundations Boot Camp – Day 3
Add to Calendar
07/28/2021 1:00 pm
07/28/2021 4:30 pm
Sandler Foundations Boot Camp – Day 3
Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance.
Fairlawn Training Center and Livestream 3480 West Market Street Suite 102 Akron, OH
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
1:00 pm - 4:30 pm EST
Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance.
Sandler Foundations Boot Camp – Day 4
Add to Calendar
07/29/2021 1:00 pm
07/29/2021 4:30 pm
Sandler Foundations Boot Camp – Day 4
Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance.
Fairlawn Training Center and Livestream
3480 West Market Street Suite 102 Akron, OH
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
1:00 pm - 4:30 pm EST
3480 West Market Street Suite 102 Akron, OH
Join The Ruby Group for one of our Sandler Training Sales Boot Camps. Designed to provide an understanding of the attitudes, techniques, and behaviors needed to elevate your sales performance.
President's Club- The Most Common Negotiating Mistakes
Add to Calendar
07/30/2021 8:00 am
07/30/2021 9:30 am
President's Club- The Most Common Negotiating Mistakes
Buyers will always try to get as much as they can for their dollar—but you cannot deliver quality products and services if you give up too many yards in the negotiating game. It is in both your best interest and your customer’s that you MASTER the art of negotiating. Everything you want is owned or controlled by someone else. You are negotiating all the time. Join us for this workshop where we will learn how to identify and avoid the seven most common negotiating mistakes.
Trainer- Tom
Columbus Training Center and Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
8:00 am - 9:30 am EST
Buyers will always try to get as much as they can for their dollar—but you cannot deliver quality products and services if you give up too many yards in the negotiating game. It is in both your best interest and your customer’s that you MASTER the art of negotiating. Everything you want is owned or controlled by someone else. You are negotiating all the time. Join us for this workshop where we will learn how to identify and avoid the seven most common negotiating mistakes.
Trainer- Tom
Sales Mastery - Budget
Add to Calendar
07/30/2021 10:00 am
07/30/2021 11:30 am
Sales Mastery - Budget
Join us to understand the underlying reasons why some salespeople are uncomfortable discussing money matters. After this session, you will know how to uncover a prospect’s budget expectations and limitations. You will learn how to use special questioning techniques to uncover the prospect’s budget that’s available to invest in their product or service.
Trainer - Tom
Columbus Training Center - Livestream
mcaruso@sandler.com
MM/DD/YYYY
America/New_York
10:00 am - 11:30 am EST
Join us to understand the underlying reasons why some salespeople are uncomfortable discussing money matters. After this session, you will know how to uncover a prospect’s budget expectations and limitations. You will learn how to use special questioning techniques to uncover the prospect’s budget that’s available to invest in their product or service.
Trainer - Tom